Guest Speaker: Jeffrey Hayzlett, CPAESchedule
8:15 - 8:30am Registration and NETWORKING!
8:30 - 8:45am Welcome and Speaker Showcase
8:45 - 10:00am Speaker, Q&A, Closing Info
How to Build a Speaking Empire
These days, it’s about more than just speaking. You need to leverage every aspect of your brand and your platform to be successful. Jeffrey Hayzlett, CPAE® Speaker Hall of Fame inductee, shares everything: how he amplified his books, podcasts, television show and speaking to a new level, creating a peer-based executive network and media group.
Jeffrey opens the kimono and shares:
- how he books 150+ keynotes a year
- how he landed a prime-time television show
- the power of the podcast
- how book publishing is changing
- how he leverages every show and every speech to get more events and more speeches
- how he uses social media accounts for most of his leads and bookings
- how he leverages his branding for the best positioning
- how he turned a TV show into a Global Business Network
That is just some of it, because the biggest thing he will do is answer any and all questions you may have about how he does things: what works and what has failed miserably.
Jeff will show you EVERYTHING: marketing samples, marketing plan, contracts, tweets, social media activation worksheets, anything and everything.
He doesn’t have all the answers or the 'right' way to do things. But what he does works for him and he is glad to share how he does it. If there is something you can borrow or learn from, that is great!
About the Speaker
Jeffrey Hayzlett is a primetime television host of C-Suite with Jeffrey Hayzlett and Executive Perspectives on C-Suite TV, and business podcast host of The HERO Factor Podcast on C-Suite Radio. He is a global business celebrity, speaker, best-selling author, and chairman of C-Suite Network, home of the world’s most trusted network of C-Suite leaders. Hayzlett is a well-traveled public speaker, former Fortune 100 CMO, and author of numerous best-selling business books including: The Hero Factor: How Great Leaders Transform Organizations and Create Winning Cultures; Think Big, Act Bigger: The Rewards of Being Relentless; Running the Gauntlet; and The Mirror Test. Hayzlett is one of the most compelling figures in business today and is in five business hall of fames including Speaker Hall of Fame, Sales and Marketing Executives, Business Marketing Hall of Fame, Direct Marketing Hall of Fame, and the Industry Award of Distinction from the National Association of Quick Printers.
As a leading business expert, Hayzlett is frequently cited in Forbes, SUCCESS, Mashable, Marketing Week and Chief Executive, among many others. He shares his executive insight and commentary on television networks like Bloomberg, MSNBC, Fox Business, and C-Suite TV. Hayzlett is a former Bloomberg contributing editor and primetime host, and has appeared as a guest celebrity judge on NBC’s Celebrity Apprentice with Donald Trump for three seasons. He is a turnaround architect of the highest order, a maverick marketer and c-suite executive who delivers scalable campaigns, embraces traditional modes of customer engagement, and possesses a remarkable cachet of mentorship, corporate governance, and brand building.